An assistant that actually knows your catalog, not the internet.
Generic chatbots guess. We build retrieval-based assistants trained on your own products, specs, and documents, so every answer comes from your business instead of being invented.
Canned FAQ bots Generic ChatGPT wrappers Made-up answers Grounded in your data.
We have one running in production today. Ask us to show you the real thing, not a slide.

See Nova handle a real visitor.
Nova is the AI video assistant on the samanova.io homepage. A visitor clicks Talk to Nova and talks with her by voice, face to face, right in the browser. In these two recordings a roofer from San Jose asks her whether he needs a website, what SEO means for a roofer, and what to fix first on his Google profile.
AI disclosureDemo call. The caller’s voice is AI and his questions were written by us. Nova’s answers are unscripted.
The videos load from YouTube only when you press play.
What an AI video assistant does for your business.
When we checked 81 Bay Area contractor websites, 93 percent of the homepages that loaded had a tap-to-call number, but only 9 of 76 let a homeowner text the business. Anyone who would rather not call fills in a form and waits. Nova gives that visitor someone to talk to while they are still on the page.
Greets visitors at any hour
Nights and weekends included. A homeowner comparing contractors at 10pm gets answers that night, and their details land in your CRM before they close the tab.
Answers from what you teach her
She answers questions about your services in your words: what you do, where you work, how a job runs, and the prices you publish.
Asks the questions you would ask
Before she takes any details, she asks enough to see whether the visitor is a good fit, like what the job is and where it is.
Reads the number back
She takes a name and phone number, or an email, reads the number back to confirm it, and sends the lead to your CRM within seconds.
Works right in the browser
One click starts the conversation. No app, no download and no camera. The visitor only uses their voice.
No pressure, no made-up promises
She can quote your real published pricing. She will not invent a price, a start date or a result to keep someone talking.
Built it. Shipped it. It is running right now.
Millie is the assistant we built for a Bay Area building-materials supplier. She answers product questions from the company’s real catalog: profiles, dimensions, species, availability. Not a demo, not a prototype. A live system handling real customer questions every day.
The part people do not expect: Millie can identify a material from a photo. A customer or a contractor snaps a picture of a piece of trim on a job site, sends it, and she finds the closest match in the catalog. No part number, no measuring, no phone call.

Four things a real assistant does.
Answers from your documents
We index your catalog, spec sheets, price lists, and policies. The assistant retrieves the real passage before it answers, so it cites your business rather than inventing something plausible.
Find it from a photo
Customers rarely know the product name. They know what it looks like. Photo search turns “this thing on my wall” into an exact SKU, which is the difference between a sale and a shrug.
Answers at 9pm on a Sunday
Most product questions arrive outside business hours. An assistant that answers them immediately captures the ones that would otherwise go to a competitor by Monday.
Knows when to get a human
The assistant captures the lead and hands off cleanly when a question needs a person. It is a front desk, not a wall between you and your customer.
How a video assistant goes live on your site.
Five steps, from what she knows to where the lead lands. Want one on your website? Tell us about your business and we will show you what it would take.
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You teach her your business
Your services, service area, process, published pricing and the questions customers ask most. That material is what she answers from.
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She gets her own face and voice
The face and voice are custom for each business, so your assistant does not look or sound like ours.
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Visitors click and talk
A visitor presses the talk button on your site and speaks with her by voice, face to face, in the browser. Nothing to install and no camera.
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She qualifies and takes details
She answers questions, asks a few of her own, then takes a name and number, reads it back and sends the lead to your CRM within seconds. From there it is ready for the speed-to-lead follow-up we build for contractors.
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Guardrails stay on
Every call has a time limit and a cost cap, and a bot check keeps out automated abuse. If she is busy or paused, the page shows a fallback with chat and a phone link, so a visitor always has a way to reach you.

Anyone with a catalog and a phone that keeps ringing.
Suppliers and distributors with hundreds of SKUs. Manufacturers whose customers cannot navigate a spec sheet. Showrooms answering the same twenty questions all day. Contractors fielding “do you do this, and what does it cost” at every hour.
If your team answers the same product questions over and over, that is the work an assistant should be doing. It pairs naturally with the speed-to-lead automation and website we already build.
What we will tell you before you buy.
An assistant is a system, not a plugin. It needs your content in decent shape, a person who owns it, and a review pass when answers drift. We build it so it stays accurate, and we tell you honestly if your catalog is not ready yet.
We also scope it narrowly on purpose. An assistant that answers product questions extremely well beats one that tries to do everything and gets things wrong. Start with the questions your team is tired of answering, then expand.

AI video assistant questions.
What is an AI video assistant?
An assistant with a face and a voice that talks with visitors on your website. Nova, the one on our homepage, answers questions about our services, asks a few of her own, and takes contact details so someone can follow up.
Does the visitor need a camera, an app or a download?
No. The visitor clicks Talk to Nova and speaks to her by voice in the browser. Nova never sees them, and nothing gets installed.
Will she make up prices or promise results?
No. She answers from what the business teaches her and can quote pricing the business has published. She will not invent a price, a discount or a guarantee, and she does not pressure anyone.
What happens to the leads she collects?
She takes a name and a phone number or email, reads the number back to confirm it, and sends the lead to your CRM within seconds. From there your team calls back, or your follow-up automation picks it up.
What stops someone from abusing it or running up the bill?
Every call has a time limit and a cost cap, and a bot check screens out automated traffic. If Nova is busy or paused, the page shows a fallback with chat and a phone link instead.
Want to see Millie work?
We will show you the live assistant, then map what the same thing would look like trained on your catalog and your documents.
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